Let people know about you! Social media is a great, free way to publicize your business and interact with customers.
Use Facebook for Business (www.facebook.com/business). As a minimum, you should have a Facebook page for your business, which can serve as your website until you are ready to build a custom website. Include your hours, contact information, and lots of pictures. Post regularly and respond to questions promptly.
Other social media sites to consider include Twitter (business.twitter.com/en.html), Google (www.google.com/business), and Instagram (business.instagram.com).
Traditional marketing can help too. Consider newspaper ads, flyers, and targeted mailings, and remember the library can help you do this.